Empathy Lab by EPAM

Empathy Lab (a subsidiary of EPAM, formerly ex-machina) specialises in customer experience (CX) transformation and next-generation marketing. The agency is AI-native, using artificial intelligence (GenAI, agentic AI) and data to design omni-modal experiences and tailor-made loyalty programmes for major global brands (Total Commerce, Next-Gen Marketing).

Products and services: Digital marketing IT consultancy and auditing Data processing and data analytics; Artificial intelligence (AI)

Nature and type: Commercial enterprise